Making the most of your office space – boosting productivity and creativity

Utilising your office space to ensure your employees are happy and content is an absolute must these days. According to recent studies, the British workforce works the longest hours in Europe with up to 70 hours per week. An employee who spends this amount of time in the office needs to have surroundings that not … Read moreMaking the most of your office space – boosting productivity and creativity

Out of control rents in Silicon Roundabout push tech startups away

Silicon Roundabout in Shoreditch, a reference to Silicon Valley in California, is home to a huge number of tech businesses and a popular location for start ups.  But the soaring cost of property in this sought-after location is pushing new companies away in favour of more competitive rents elsewhere. Renting office space anywhere in London brings with it huge … Read moreOut of control rents in Silicon Roundabout push tech startups away

Finding opportunities for your business using Ansoff’s Matrix

Ansoff's matrix

If your business is looking to expand, the Product-Market Growth Matrix – usually referred to as the Ansoff Matrix – can be a useful tool to help you create a strategy. The matrix, which was first published in the Harvard Business Review, identifies four different possible approaches – market penetration, market development, product development and diversification. In this article I explain how these approaches could work for your business.

Read moreFinding opportunities for your business using Ansoff’s Matrix